​Why Essex Is a Brilliant Base for Ambitious Marketers

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​Why Essex Is a Brilliant Base for Ambitious Marketers

Posted on 23 June 2025

It might not always shout about it, but Essex is quietly home to a growing number of exciting marketing opportunities, especially in industries like property, lifestyle, retail and creative.

From Chelmsford to Colchester, Brentwood to Basildon, we’re working with businesses who are building seriously talented teams and creating space for marketers to thrive.

At Kin Collective, we speak with candidates across the region every week...and we’re finding more people are choosing to stay in or relocate to Essex to get the best of both worlds: exciting roles and a more balanced lifestyle.

The sectors powering Essex’s marketing jobs

One of the biggest areas of growth we’re seeing in Essex is property marketing. From residential developers and estate agencies to interior and architectural brands, there’s strong demand for people who can manage campaigns, build out brand messaging, and take marketing seriously in a space that’s often been overlooked in this way.

We’re also seeing a healthy creative scene: marketing and digital agencies across Essex are scaling, hiring for new clients, and bringing in marketers with specialist skillsets, whether that’s SEO, paid media, content strategy or email automation.

These agencies often offer the kind of variety, pace and team culture that appeals to marketers who want to grow fast and work on genuinely interesting campaigns, without needing to head into London every day.

Roles we’re regularly hiring for in Essex:
  1. Marketing Executive – typically hands-on roles spanning campaign delivery, social media and CRM

  2. Content and Copywriting Specialist – with a strong demand from agencies and property developers alike

  3. Account Manager (Agency) – especially in creative and digital agencies where client services are expanding

  4. Performance Marketing Manager – including paid media, analytics and conversion-led marketing

  5. Head of Marketing / Marketing Lead – often in fast-growing SMEs needing their first senior hire

What makes Essex stand out

There’s something we hear often from both candidates and employers in Essex: people want to work somewhere they can make a difference, but not burn out doing it.

For many, Essex provides that ideal middle ground. You’ve got access to London and Cambridge if needed, but plenty of brilliant businesses on your doorstep. A hybrid or flexible role here often means less time on the train, and more time to focus on the work that really matters (or get outside and enjoy life beyond the laptop).

Chelmsford and Brentwood in particular are fast becoming hubs for creative and digital talent, while Colchester and Braintree have strong roots in property, professional services, and lifestyle-led consumer brands.

What we’re seeing from a recruiter’s perspective

Over the past year, we’ve seen a clear shift in the kind of roles coming through in Essex. Marketing is being taken more seriously, budgets are increasing, teams are growing, and employers are actively looking for people who want to shape strategy, not just execute tasks.

There’s also a noticeable focus on upskilling and future-proofing. We’ve spoken with several employers recently who are specifically looking for marketers with digital and data knowledge, but who can also communicate clearly, bring new ideas to the table, and contribute to a positive team culture.

Looking ahead

In 2025 and beyond, we expect Essex’s marketing scene to continue growing, particularly in performance marketing, brand content, and client services. There’s a definite appetite for smart, creative marketers who understand their audience and can translate that into meaningful campaigns that drive results.

With more companies embedding hybrid work into their culture, we’re also seeing talented marketers from outside the area considering Essex roles for the first time, especially those looking to move out of the capital or rebalance how they work.

Ready to explore Essex marketing roles?

We’re regularly hiring across Essex, working with clients in property, agency, retail and beyond. Whether you’re looking for your next move or just want a sense of what’s out there, we’d love to help.

Take a look at our latest roles in Buckinghamshire or drop us a message for a confidential chat.

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